Arts Blog

07/11/2014
by Admin Doe
Arts Blog

Blogs related to Arts - Paintings Online, Handicrafts, Artifacts etc. can be posted here and customers can read the same.

How do I package a FRAMED painting?

04/04/2017
by Artzyme com
How do I package a FRAMED painting?

Packing a FRAMED painting?

Below is the guide to package arts:

Framed paintings

What you’ll need -

  • Glassine paper or acid-free archival tissue paper
  • Plastic sheeting or poly wrap
  • Bubble wrap
  • Painters tape (if packing a glass frame)
  • Cardboard corner protectors
  • Packing tape
  • Foam board at least ½” thick
  • Shredded or wadded white paper
  • Very sturdy cardboard box if framed artwork is under 18”x24”
  • Custom wooden crate if framed artwork is larger than 18”x24”


1 – Use a sturdy cardboard box or build a custom crate that will fit the framed painting plus approximately three (3) inches of space on all sides. (This extra space will accommodate the layers of bubble wrap to be added.)

2 – If the frame has a protective glass or acrylic pane, remove it from the frame. If it does not, skip to step 4. Apply two pieces of painters tape diagonally across the glass/acrylic pane to form a large “X”. Should the glass break during shipment, the tape will help keep the broken pieces together.

3 – Sandwich the glass/acrylic pane between two sheets of foam board approximately 2 inches larger than the glass on all sides. Firmly seal the foam board sandwich all around with packing tape, making sure that the glass/acrylic panel does not shift around within.

4 – Wrap the painting in acid-free, archival tissue paper or glassine. Note that any material that will come into contact with the surface of the painted work should be archival quality.

5 – To protect against moisture, wrap the artwork with plastic sheeting or poly wrap

6 – Add cardboard corner protectors to the corners of the wrapped work. You can buy corner protectors readymade, or you can construct them yourself. Several online resources offer instructions on how to make them.

7 – Wrap the framed painting in three (3) layers of bubble wrap, using packing tape to secure it.

If your
framed painting is larger than 18”x24”, you’ll need to build a wooden crate and seal the work inside.
If your
framed painting is under 18”x24”, proceed to step below.

8 – Sandwich the wrapped painting within two sheets of foam board and tape all the way around to secure it.

9 – Place it inside a sturdy cardboard box. To minimize movement within the box, thoroughly fill any empty areas around the artwork with shredded paper. The more snug the fit, the less the potential for damage. Seal the box thoroughly with packing tape, reinforcing the corners.

10 – Affix the shipping label to the package and put clear tape over the label so it doesn’t get removed during shipment. Using a felt tip pen, write “FRAGILE” in large capital letters on the package, or use readymade “FRAGILE” labels.

- Himjal (founder of Artzyme)

How do I pack artwork in a crate?

04/04/2017
by Artzyme com
How do I pack artwork in a crate?

To pack artwork in a crate.

Use a custom crate for artworks such as sculpture, large flat artworks, paintings larger than 48"x48", and fragile items.

What you’ll need:

· Four (4) planks of plywood (¼ to ½ inch thick depending on size and fragility of the work) for the frame

· Two (2) plywood sheets for the front and back panels

· Drill

· Saw

· 1¼ inch wood screws

· Wood glue

· Foam board, ½” thick

1 – Measure your pre-wrapped artwork (wrapped according to the instructions given for your particular work), taking down the height, width, and depth of the wrapped piece. If you’re shipping a painting, use these measurements to calculate the dimensions of your plywood pieces for the frame of your crate. Keep in mind that you will add a ½” foam board lining to your crate, so accommodate for this. If you’re shipping a sculpture, make sure that the crate’s dimensions are approximately three (3) to four (4) inches larger on all sides than the sculpture itself. The extra space will be filled with bubble wrap and shredded paper.
2 – Cut four pieces of plywood according to the dimensions you took in step 1 in order to build a frame with an opening that can snugly fit your wrapped work. Remember to account for the thickness of the plywood when measuring length and height, and cut accordingly. The top piece of the frame should sit on and extend over the top edges of the side pieces, as it must be easily removable. This piece will act as the crate’s lid, to be unscrewed by the collector.
3 – Begin building the frame by assembling three (3) of the plywood strips together with screws and wood glue, leaving the top piece (i.e. lid) off for now. It will be screwed on after the artwork has been placed inside.
4 – Line the frame with strips of foam board, securing them on with tape or glue. If using glue to line the crate with foam board, wait for it to dry before finishing the packing process.
5 – Cut two sheets of plywood to the same dimensions of the assembled frame. These will be the front and back panels of your crate.
6 – Secure one sheet to the back of the frame using wood glue and screws.
7 – You will then complete the packaging process by placing your artwork inside and sealing the crate around it. Lay a piece of foam board (the same size as the frame) inside the open crate, and place your pre-wrapped artwork on top. There should be no room for movement inside.
8 – Cover your artwork with another layer of foam board. Place the other sheet of masonite board on top of the frame, securing well with wood glue and screws. Do your best to ensure that the crate is air and moisture tight.
9 – Clearly indicate which panel is the removable lid by writing “UNSCREW THIS SIDE ONLY” so the collector knows which panel to remove. If needed, write any instructions (using a black felt tip pen) on the crate that will help the collector easily remove the lid.
10 – Affix the shipping label to the outside and put clear tape over the label so it doesn’t get removed during shipment. Clearly mark the crate or box as “FRAGILE.”
TIP: For ease of transport, you can screw a cabinet handle to the top of the crate. The screws should be long enough so that the handle doesn’t come loose while someone is carrying the crate, but not so long that they protrude into the interior of the crate.

- Himjal (founder of Artzyme)

How do I package a ROLLED painting?

04/04/2017
by Artzyme com
How do I package a ROLLED painting?

Packaging a ROLLED painting.

Below are instructions for how to package:

Rolled canvas paintings

Paintings on canvas up to 72”x72” may be taken off its stretchers, rolled, and shipped in a heavy duty mailing tube between 8” and 12” diameter, depending on the size of the canvas. Make absolutely certain that your painting is completely dry before attempting to roll it.
What you’ll need:

· Glassine paper or acid-free archival tissue paper

· Heavy duty mailing tube with plastic end caps no smaller than 8” in diameter and up to 12” (depending on the size of your canvas).

· A second tube of smaller diameter for inner support. (You’ll roll your artwork around this tube and insert it inside the larger tube.)

· Packing tape

· Bubble wrap


1 – Sandwich your canvas between two layers of acid free archival paper. Make sure that the canvas is completely covered by the paper.

2 – Roll the paper-covered artwork—paint side outward—around the smaller tube to provide inner support. DO NOT roll too tightly as this can damage the painting!

3 – Next, roll a layer of bubble wrap around the artwork for padding and to seal out moisture. Seal completely with tape.

4 – Place this tube within the outer mailing tube. Fill extra space at the ends with extra bubble wrap, but take care not to crush the edges of your painting. Place the end caps on and seal them shut with packing tape.

5 – Affix the shipping label to the package and put clear tape over the label so it doesn’t get removed during shipment. Clearly mark the tube as “FRAGILE.”

- Himjal (founder of Artzyme)

How do I pack paintings larger than 48"?

03/04/2017
by Artzyme com
How do I pack paintings larger than 48"?

Paintings larger than 48”x 48”

Below is the guide to follow for packaging your Arts:

IMPORTANT: Always make certain that your painting is completely dry before packaging it for shipment. Sometimes paint can appear dry when it’s not. Since drying time depends on such factors as the type and brand of paint, the drying mediums used (if any), the paint colors, etc., you must research the correct drying time for the specific supplies you’ve used.

Paintings smaller than 48”x 48” -

What you’ll need:

• Glassine paper or acid-free archival tissue paper

• Plastic sheeting, poly wrap, or heavy plastic bag

• Bubble wrap

• Foam board at least ½” thick or two-ply cardboard

• Packing tape

• Cardboard corner protectors

Custom-made wooden crate

1 – Wrap the painting in glassine paper or acid-free, archival tissue paper. Note that any material that comes into contact with the surface of the work should be archival quality. We advise that you avoid touching the painting’s surface with bare hands by wearing white cotton gloves or placing acid-free tissue paper between the work and your fingers when handling.

2 –Take four (4) 8”x 8” square pieces of glassine paper or acid-free tissue paper (you may adjust the size of the squares to better fit the size of your work) and fold each in half diagonally to create a triangle, then fold in half again to create a triangle pocket. Place one pocket onto each corner of the painting.

3 – Taping only onto the tissue paper corners, tape the wrapped painting to a sheet of foam board (or two-ply cardboard) the same size or slightly larger than the painting for a firm backing.

4 – To protect against moisture, wrap the glassine-covered artwork with plastic sheeting/poly wrap or put it inside a heavy plastic bag. Use tape to seal all areas where water can enter and cause damage.

5 – Wrap the entire work with atleast three (3) layers of bubble wrap for a protective padding. Use more if you believe your painting requires more protection (e.g. it has a raised surface). Wrap it as you would a gift, using tape to secure it shut.

6 – Place cardboard corner protectors on the corners of the wrapped artwork.

7 – Next, build a wooden crate and seal the work inside

10 – Affix the shipping label to the package and put clear tape over the label so it doesn’t get removed during shipment. Using a felt tip pen, write “FRAGILE” in large capital letters on the box, or use readymade “FRAGILE” labels.

- Himjal (founder of Artzyme)

How do I package a painting smaller than 48"?

29/03/2017
by Artzyme com
How do I package a painting smaller than 48"?

Paintings smaller than 48”x 48”

Below is the guide to follow for packaging your Arts:

All artworks that are 48” or above on any one side need to be packaged into a wooden crate.

IMPORTANT: Always make certain that your painting is completely dry before packaging it for shipment. Sometimes paint can appear dry when it’s not. Since drying time depends on such factors as the type and brand of paint, the drying mediums used (if any), the paint colors, etc., you must research the correct drying time for the specific supplies you’ve used.

Paintings smaller than 48”x 48” -

What you’ll need:

• Glassine paper or acid-free archival tissue paper

• Plastic sheeting, poly wrap, or heavy plastic bag

• Bubble wrap

• Foam board at least ½” thick or two-ply cardboard

• Packing tape

• Cardboard corner protectors

• Cardboard box

1 – Wrap the painting in glassine paper or acid-free, archival tissue paper. Note that any material that comes into contact with the surface of the work should be archival quality. We advise that you avoid touching the painting’s surface with bare hands by wearing white cotton gloves or placing acid-free tissue paper between the work and your fingers when handling.

2 –Take four (4) 8”x 8” square pieces of glassine paper or acid-free tissue paper (you may adjust the size of the squares to better fit the size of your work) and fold each in half diagonally to create a triangle, then fold in half again to create a triangle pocket. Place one pocket onto each corner of the painting.

3 – Taping only onto the tissue paper corners, tape the wrapped painting to a sheet of foam board (or two-ply cardboard) the same size or slightly larger than the painting for a firm backing.

4 – To protect against moisture, wrap the glassine-covered artwork with plastic sheeting/poly wrap or put it inside a heavy plastic bag. Use tape to seal all areas where water can enter and cause damage.

5 – Wrap the entire work with two (2) layers of bubble wrap for a protective padding. Wrap it as you would a gift, using tape to secure it shut.

6 – Place cardboard corner protectors on the corners of the wrapped artwork.

7 – Place the wrapped artwork between 2 pieces of foam board that are at least ½” thickness (or two-ply cardboard), forming a “sandwich.” Also, the borders of the foam board sheets should extend 2-3 inches beyond all edges of the bubble-wrapped artwork. Use packing tape to bind the foam board sandwich together. Be certain the sides are taped down firmly to ensure that the artwork doesn’t shift around within.

IMPORTANT: Take care not to apply too much pressure to the surface of your artwork. Doing so could create indentations on the stretched canvas.

8 – Place the foam board-covered painting into a cardboard box with approximately three (3) inches of space on all sides. Fill the empty space with enough bubble wrap or wadded/shredded white paper to ensure that the artwork doesn’t shift during transit.

9 – Use the H-taping method to seal the box. The H-taping method involves using long strips of packing tape to completely seal the opening flaps of the box. Use one long strip of tape over the horizontal opening between the two flaps, and two strips over the vertical sides of the flaps—forming an “H.” Apply additional vertical strips of tape as needed across the sealed flaps for added reinforcement. Illustrations of this method are provided by different sources online. Just type “H-taping method” into the Google/ Bing search box.

10 – Affix the shipping label to the package and put clear tape over the label so it doesn’t get removed during shipment. Using a felt tip pen, write “FRAGILE” in large capital letters on the box, or use readymade “FRAGILE” labels.

- Himjal (founder of Artzyme)

How to Sell Arts Successfully? Final Part

24/09/2016
by Artzyme com
How to Sell Arts Successfully? Final Part

In the earlier 2 parts of Blog - How to Sell Arts Successfully? Artist #Sonjaye Maurya shared that the emerging artist should have not just a couple of paintings and initiate selling but should paint more paitings before planning to sell them. Another important fact to be considered is to Not paint to sell but paint with all the emotions and heart out. He also suggested the artist should not only tap various offline galleries and exhibitions but also online sites. Below are the 2 links to know have detailed info of earlier parts of Blog: 1) How to Sell Arts Successfully? Part I & 2) How to Sell Arts Successfully? Part II . Now the concluding part:


Once you have a portfolio with you, plan to promote it.Set out to get your Art Seen. It helps to set goals of where you want to be in a few years’ time.It is said that a piece of art is your own voice. Do take your own liberty to express yourself. But be little considerate too, in order to make a sale of your art. This means your work should have a mass appeal - a style, a subject liked by many. Your work must have a subject, a theme, to which, people can relate themselves easily to. If you are not selling, and funds are what is needed to continually produce and promote art, some changes may have to be made. Look for general trends in the art world, and find out what people are buying and writing about.

Write regularly, about the artworks you are working on currently. Create an Art blog and start blogging about random thoughts, processes, and works in progress. Whether it is a certain concept, subject, or theme, an art buyer will appreciate the piece more if they can know what it means, and why you created it. Have some of this conveyed through your artwork title, but try to enlighten an art buyer with a summary of what inspired you, so that they can easily explain it to others who will ask questions. Have a website to sell your artworks. It’s the most promising tool for selling in today’s digital age. If you cannot make a website on your own, spend some amount to hire help to create it for you.

Pricing your work entirely depends on what stage you are in your art career. Add value to your work. Good presentation, framing of reasonably good size enhances your artwork. Smaller is better.

A lot of artist (including myself) want to make big painting, sometimes of a gigantic proportion. It’s a fantasy of every artist. But you have to think of practicality too. Maybe a big size painting allows you to give ease with big brush stroke to flow or your style of giving finer details comes through better. But small size paintings are affordable. They can be easily framed and hanged anywhere. Easy to transport or ship. High end art is only for an exclusive few.

Look at the prices of other artists in your stage of artistic development. Visit art galleries or search for prices online. Explain your prices in practical language to anyone who asks, and never base it on emotions. For example, tell them your painting took certain amount of time to create along with cost of materials involved, instead of saying you price it higher because it has personal meaning. Unless they know you, they will not understand the significance of your personal attachment to the painting. If you can convey that the artwork has a certain tangible value related to the time spent, artistic skill success, cost of materials, etc., the art buyer is more likely to buy the artwork.


When a person views an artwork, they often want to buy it because they see something in it that relates to them. They have an emotional reaction to the piece, which stirs them to want to buy it. There are a lot of things that contribute to the value of an artwork. How it is presented, where it is showcased, all helps to increase the perceived value. An artwork displayed in a gallery would certainly appear more valuable than one in a coffee shop. That is not to say you should not display in a coffee shop, especially if you are an emerging artist. It is effective for name recognition.


Radhakrishna on Swing Tanjore Paintings <--------- Tanjore Paintings


Look for what sells. If you are residing or operating from a particular area (and not in metro or cosmopolitan cities) which has a peculiar taste, culture adopt it in your art form. Say Tanjore in south India, or use of vibrant colors in central India. Folk, religious and mythological subjects in north India.

Rajasthani Ladies


Folk Paintings --------->


Bestselling subjects in Indian scenario are landscapes, seascapes, beach scenes, harbour, animals, birds, flowers, abstract, semi-abstract, impressionistic landscapes, modern art.


Happy Selling........! - Artist Sonjaye Maurya on www.Artzyme.com/blog


How to Sell Arts Successfully? Part II

18/09/2016
by Artzyme com
How to Sell Arts Successfully? Part II

Art of selling arts by Sonjaye Maurya.

Arts selling blog on Artzyme.com.

Continued from earlier article - How to sell arts successfully? 1

Many new artists approach me after making their first painting giving details of pains they have taken and the time they have spent on creating it.......


For art buyers to reflect on your paintings have an Artist Statement.It should include primary theme of your creations, your artistic goals and ambitions, why you love to paint, draw, sculpt etc. It should also include who your viewers or audience are, who is your art intended for, some artists and styles that have influenced you.


Include Artist Statement with your portfolio. If someone wants to buy your artwork, wants to see some background of you as an artist, then you may present them with your Artist Statement. You may also post it online where you have an artist profile, or on your Facebook page.

Don’t limit yourself by following other people styles; take it as an influencing factor and rather be your own self. You are unique in your own way. Your style is your voice and is timeless. It will not dissolve or ends like a trend. But will become your recognition.

People buy what they see. Visual connection is the key element of desire. We need to get art on display. Galleries, art fairs and online portal (like Artzyme) can’t do it alone. People should be able to see your work not only in galleries, but public places, where captive audiences gather.

Sell your arts


Probably this may not work too. But taking steps is the only path to success. Don’t give up. You’ve dedicated years, money and countless hours into developing your skill. So if you’ve been knocked down, get up and keep moving forward. Why would you give up? Why put all that time, blood, sweat and tears to waste and just throw it all away? A common reason why artists fail is that they get caught up in other aspects of their lives put their artwork on hold and, eventually, the creativity starves and dies. People, who don’t give up, no matter what life throws at them, are more likely to make a name for them in whichever creative vocation they choose. Winner are not those who never fail, but those who never quit. Harder is the conflict, more glorious the triumph.


The Butterfly


Start networking with other artists. Exchange ideas, knowledge and information and learn from them. Knowing people is more important than achieving a college degree. Whom you know is more important in art-world.


There are more possibilities than ever for emerging artists to sell arts. Just browse online (Right price and place for art creations) and you will find hundreds of ways an artist can sell art. But, even though these opportunities are available, you need to explore strategies to use them and make your art visible and saleable.


Make long term plans to sell your artworks. The most important is to have a good portfolio, with a variety of themes, techniques, and styles. Your portfolio must have large enough collection that portrays you as a serious and dedicated artist.


To be Continued - Concluding part in coming week.........


- Artist Sonjaye Maurya on www.Artzyme.com/blog


How to Sell Arts Successfully? Part I

11/09/2016
by Artzyme com
How to Sell Arts Successfully? Part I

Sell arts successfully by Sonjaye Maurya.

Arts Blog on Artzyme.com.

Many new artists approach me after making their first painting giving details of pains they have taken and the time they have spent on creating it. Rather than being passionate about Arts, artists with an intention to sell their 1st painting want to know how much money it will fetch. Or no. of artists with just 4/ 5 pcs with them expect to make a sale. And I always get to hear complaints from aspiring artists about how art galleries don’t entertain them, or don’t give response to their queries.


Emerging artist – Sanskriti Prabhakar

Sell%20Arts%20Ganesh%20San%20Pra.JPG?147 Sell%20Arts%20Deer%20Sonjaye.JPG?1473574 Established artist – Sonjaye Maurya ----------->


In this competitive market everybody wants to set the cash register ringing and not waste time or efforts in promoting new artists. Take an example from our day to day life. Shopkeepers prefer to stock and sell branded goods rather than unbranded stuff though they could be of better quality as branded products are fast moving, requires no hard selling or pushing across the counter. We also, as a customer ask for branded product if the shopkeeper tries to sell us an unbranded product. The same applies to art too. Everyone has to make money, including online portals (Artzyme.com) and galleries.

My young fellow artists, Rome was not built in a day. And if it was that, every young lad alighting at Dadar (Mumbai) with rosy dreams of becoming a star in Bollywood would become Dharmendra. Being successful as an artist (painter) is not easy as in any other field. Lot of struggle is involved. You have to prove yourself. And if you are looking for someone to market you, first you have to make a brand out of yourself.

So make a brand of yourself. Prove your mettle. One movie of a new comer or struggler when becomes a hit on the box office, producers’ line up at his place to sign him/her up for their new movies. Have patience. Look at the bigger canvas. Success is not easy to come. But when it comes, it knows no bounds.

As I mentioned, paint with planning, in my article ‘EXPLORE, PRACTICE AND EXCEL AS A SELF-TAUGHT ARTIST' here I say promote with planning. As in any other business, to sell art also you require proper planning and strategy.


So what should be done to sell your Arts!

Creating art and marketing art are two different roles. Many artists are not trained marketers. They would rather spend their time in their studio creating. But, in order to sell art, some art marketing and promotion knowledge is necessary. Organize and set apart art creation and art marketing time. As artists, we need to realize that just as much as time is spent in creating art, same amount of time needs to be spent in marketing and promoting it. Without marketing it may be very difficult to sell art and receive commissions. Unless you have someone else to do the promotion and marketing for you, you will have to schedule and organize your time .

Like any other product or service, art too requires good marketing. The only difference is that here the market is different and the clientele is different too. Everybody doesn’t buy art as it’s not considered a necessity. So the target audience is limited. It is essential to reach out to the prospective buyers. And how to do that!


The path of an artist is different. Some of us lose vision and determination. So if you want to succeed, uphold to your dreams and fight the good fight. Take advice of successful artists, navigate adversity and embrace self-discovery. Never talk negative about your art or express self-doubt. Believe in your product. This is the business aspect of your creativity.

To be Continued - Part II in coming Week.........


- Artist Sonjaye Maurya on www.Artzyme.com/blog

How To Display Artworks?

01/08/2016
by Artzyme com
How To Display Artworks?

Art! It brings an element of vibrancy into your home or office. Choice of art often reflects your Aesthetics.

Your choice of art often reflects your own personality, your tastes, your aspirations…little wonder then that not only the choice of art, but also its display requires a lot of thought.

Articles For Paintings

How%20To%20Display%20Artwork%203.jpg?147

Placement: Where you place the painting depends on the subject and composition of the work and which room you determine would suit the mood of the painting best. However, that is not the only consideration; one even needs to consider which wall the painting is placed on. It is always advisable to place paintings on a wall that is a dividing wall within your home rather than on the perimeter. The simple reason is that the perimeter walls are more subject to temperature fluctuations and also the possibility of water seepage. These could result in fading of pigments, cracks forming in the canvas and increased yellowing of the varnish. If you would still need to display the painting on the perimeter wall then it would be prudent to place rubber or plastic behind the frame so that the work is not in direct contact with the wall.
Displaying a painting above fireplace will expose it to extremes in temperature and soot and is a strict no, no. The same applies to having the painting above heating and air conditioning vents. Avoid areas of high humidity like the bathroom. The kitchen is another room which should not host artworks, the steam and fumes of cooking are bound to ruin the colors over time.

Framing: The choice of frame can detract or enhance the painting. It is essential that the frame should compliment not just the painting but also the décor of the room where it is placed. Normally smaller paintings need to be displayed with a mount. If you have a large wall, a museum style framing would help cover a larger area. A dark frame is normally advised for smaller works which help to bring the artwork into focus. For larger canvas works, keeping them on the stretcher would suffice, but they need to be checked regularly for signs of moisture or dust.
Visit Artzyme.com, India's fastest growing original Painting portal where you will find framed as well as unframed options.

How%20To%20Display%20Artworks%202.jpg?14

Lighting: It's a known fact that direct lighting can harm the paintings and cause the colours to fade. While the commonly used 'picture' lamps are popular, they cast a harsh glare which heats the painting unevenly. It is always best to have an indirect light source highlight the artworks, in the form of recessed lighting or spotlights in false ceilings. While using halogen lamps be aware that these emit a high level of ultraviolet light which damages artworks and hence should be installed with a UV filter. If the option is available, use tungsten lamps instead.

You may select exclusive range of Paintings by Eminent as well as Emerging artist on different mediums (viz. Acrylic, Oil, Watercolor, Mixed media etc.) on Artzyme.com. Abstracts, Contemporary, Landscapes, Figurative, Traditional Paintings like Tanjore, Warli, Miniature etc. on Artzyme.com.

How%20To%20Display%20Artwork%201.jpg?147

- Himjal (founder of Artzyme)

Explore, Practice & Excel as Self-Taught Artist

05/05/2016
by Artzyme com
Explore, Practice & Excel as Self-Taught Artist

Excel in Arts as self-taught artist.

Lot of new artists, or those who are trying out their artistic skills, asks for guidance. Most of them say, that they don't have any education in art (an excuse for their poor quality of work), and feel, that it's a big hindrance in their progress. They generally want to know, how to improve their work. They are just ignorant how to go about it. I understand their plight, as I myself am a self-taught artist and painting for less than one and half years. From my own experience I can clearly understand what they are going through.

Sometimes it is really difficult to answer their queries in short. These people are usually looking for instant formulas to jump up to a master's level. But there are no short cuts to be successful in art or to improve your quality of work with the twist of a magic wand. Sometimes the questions are really silly. But I appreciate that they ask. Asking, increases knowledge.

To help, assist aspiring artists, here with this article, I'll try to tackle the issues of improving quality of your work and progress with every new piece of art you create and overcome short-comings of not having a degree in art.

I always tell people to make more and more art. Practice… practice and practice. This is the only way to improve your skills. But along with making more and more art and practicing, you need to study as well. As you need to paint and create with a sense of direction.

Emerging2%20Artist.jpg?1462452266584

Have a proper plan for your work in your head before starting off on the canvas. Though the visual, style, technique or treatment might change as the work progresses, as the brain is very imaginative and keeps working, thinking and flashing new ideas and images in front of you, and you think it will look even better. Never mind. The end result may be better than the one you had thought. Your work must have right path and progression. Learning is necessary to improve your skills and avoid incorrect practices. It's important to keep a check and correct your mistakes in time, so that they do not become habits in long run. Without proper knowledge or guidance, you will keep on repeating the same mistakes. You cannot succeed by ignoring learning and just by picking up a brush and start painting. And it can be achieved too, even if you missed going to an art college and didn't earn a degree.

We are fortunate to be born in this era of digital media, where a whole lot of study material is available on internet. Knowledge is scattered all around us. We should simply reach out and grasp it. Read books, blogs, articles, watch instructional videos and study works of other artists. We have a whole lot of great artists and master painters, who never went to art schools and or even started painting after the age of 70 and still succeeded. (Mind it they didn't have internet or even computers). The simple formula behind their success was learning, knowledge and proper direction.

Artzyme

It is equally important to devote sufficient time to study various aspects of painting, besides just picking up the brush and colouring the paper or canvas. Explore various possibilities of different media, tools and techniques. Study works of great artists. Know the material available in the market and how best you can bring it to your advantage. Find out things that can add a different style or effect to enhance the looks of your works.

Experiment how your drawing or painting effects can be enhanced by preparing, modifying or changing the surface you are working on. Possibly you can add some texture to the surface- soft or wild, depending on the subject and make your work look more appealing. This you can do with texture white, crumpled paper, using cement or anything you can think of. May be or simply scratch the surface of the paper with your nails or with some pointed objects. Change the way you use your paints by diluting, thickening, throwing, splashing, spraying, and blowing and/or by adding some other medium or material, adding it texture, making it grainy, luminous, dull etc. Understand your tool. Handle it in a different way to see, if you can achieve different effects. Look around your place, for things that can be helpful for you to paint or create some new effects. Drawing and painting is not limited to pencils, brushes or spatulas. Learn about uses of various mediums like fixative, varnishes, gels, etc. for preserving and making your work archival and their effects on the paints used. Give proper thought to the presentation part. Appropriate mounting and choice of right frame can enhance the beauty of your works.

Exploring knowledge on History of Art, origins of various schools (styles) goes a long way in enhancing your art. A tall building can only be elevated on a strong foundation.

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Being a self-taught artist, you have the liberty to choose to paint in the style you wish to. But you must give a direction to your style. Don't let the monotony take over single minded subject or technique. Don't enter a comfort zone. Experiment till you develop your own unique style. Over time you will discover that you are really good at some particular medium, style, and tool or technique. The tools and the material obey your mind and hands. Regular practice and command over it will make you a brand in future. Just painting, probably you will be producing more work. But by painting and simultaneously exploring knowledge, you will be producing quality work.

- Artist Sonjaye Maurya on Artzyme.com/blog

Holi - The Festival of Colors

03/03/2016
by Artzyme com
Holi - The Festival of Colors

This year Holi will be celebrated on 23rd March.

Holi the festival of colors and fun is celebrated across India in different forms and themes, for various reasons. To know more visit http://www.holifestival.org/holi-in-india.html

It is primarily observed in India, Nepal and other regions of the world with significant populations of Hindus or people of Indian origin. In recent years the festival has spread to parts of Europe and North America as a spring celebration of love, frolic, and colors.

Holi Painting Contest organized at Artzyme

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Holi is an important festival to Hindus. It is celebrated at the end of winter, on the last full moon day of the lunar month Phalgun (February/March), (Phalgun Purnima), which usually falls in March, sometimes in late February.

The festival has many purposes; most prominently, it celebrates the beginning of Spring. In 17th century literature, it was identified as a festival that celebrated agriculture, commemorated good spring harvests and the fertile land. Hindus believe it is a time of enjoying spring's abundant colours and saying farewell to winter. To many Hindus, Holi festivities mark the beginning of the New Year as well as an occasion to reset and renew ruptured relationships, end conflicts and rid themselves of accumulated emotional impurities from the past.

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It also has a religious purpose, symbolically signified by the legend of Holika. The night before Holi, bonfires are lit in a ceremony known as Holika Dahan (burning of Holika) or Little Holi. People gather near fires, sing and dance. The next day, Holi, also known as Dhuli in Sanskrit, or Dhulheti, Dhulandi or Dhulendi, is celebrated. Children and youth spray coloured powder solutions (gulal) at each other, laugh and celebrate, while adults smear dry coloured powder (abir) on each other's faces. Visitors to homes are first teased with colours, and then served with Holi delicacies, desserts and drinks.

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In the Braj region around Mathura, in north India, the festivities may last more than a week. The rituals go beyond playing with colours, and include a day where men go around with shields and women have the right to playfully beat them on their shields with sticks.

In south India, some worship and make offerings to Kaamadeva, the love god of Indian mythology, on Holi.

After playing with colours, and cleaning up, people bathe, put on clean clothes, and visit friends and family. Holi is also a festival of forgiveness and new starts, which ritually aims to generate harmony in the society

Like Holika Dahan, Kama Dahanam is celebrated in some parts of India. The festival of colours in these parts is called Rangapanchami, and occurs on the fifth day after Poornima (full moon).

- Himjal (founder of Artzyme, marketplace for Arts - Paintings, Handicrafts and Antiques/ Artifacts).


Right Price and Place for Art Creations

24/02/2016
by Artzyme com
Right Price and Place for Art Creations

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Making your art is different from pricing art

It's something you do with your art after it's made, when it's ready to leave your studio and get sold either by you personally or through an exhibition, at an art & craft fair, online (e.g. #Artzyme.com), at open stores, through an agent or representative, wherever. Making art creations is about the individual personal creative process, experiences that come from within; pricing art creations for sale is about what's happening on the outside, in the real world where things are bought and sold for money, and where market forces dictate in large part how much those things are worth.

Art prices are not pulled out of thin air. When you price your art creation, you must be able to show that your prices make sense, that they're fair and justified with respect to certain art criteria such as the depth of your resume, your previous sales history and the particulars of the market where you sell. People who know something about art and who are interested in either buying, selling or representing your work are going to figure out one way or another, not necessarily by asking you, whether your creation is worth what you're selling it for. In order to sell, you have to demonstrate and convince them that your prices are fair and reasonable. If you can't do this, you'll have a hard time selling art.

For those of you who have little or no sales experience, who haven't sold much art, a good starting point for you is to price your work based on time, labor, and cost of materials. Pay yourself a reasonable hourly wage; add the cost of materials and make that your asking price.

The basic pricing fundamentals:

Define your market. Where do you sell your creation? Do you sell locally, regionally, nationally or internationally? The art, artists and prices in your market are the ones you should pay the most attention to.

Define your type of art. What kind of art do you make? What are its physical characteristics? In what ways is it similar to other creations? How do you categorize it? If you paint landscape, for example, what kind of landscape, how would you describe them? This is the type of art that you want to generally focus on for comparison purposes.

Determine which artists make art similar to yours either by researching online or visiting exhibitions, open studios or other venues and seeing their work in person. Pay particular attention to those artists who also have career accomplishments similar to yours, who've been making art about as long as you have, showing about as long as you have, selling about as long as you have and so on.

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See how much these similar artists charge for their art. Their prices will be good initial estimates of the prices you should charge for your art creations.

No matter where you sell your creation, make sure it's priced and that people can see the prices. ALWAYS price your creation. Don't make them ask. Don't make them email. Don't make them call. Not pricing your creation and making people ask is a game. Here's how it's played... "You tell me which one you like the most. Then I try to figure out how much you like it and how badly you want it. Then I look at your shoes or your email address or your online profile or your area code, and try to figure out how much you can afford. Then I price it as high as I think I possibly can." This turns people off; they know what you're doing; they don't like to be played and they don't want to be saps.

Pricing your creation also protects you from having to field unanticipated questions, especially if you're not comfortable talking about money. Suppose, for example, someone asks a price and you're not sure what to charge, so you start fumbling around. "Oh... that one," you say. "You like that one? Hmmm… Let me see, I haven't thought about selling that one before... I really like it though; it's one of my favorites. I would have thought you'd like this one." And on and on you go, looking bumbling and unprepared as the asker makes a beeline for the door. Also, people don't like to ask prices and then find out they can't afford the art. This is embarrassing. Let people see your prices first, think them over, decide whether they like your Rs.100000 sculpture Rs.100000 worth, decide whether they can afford it, and when they're ready, then they'll ask questions.

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Raise the prices of the in-demand art above those of your other art, and price earlier examples that are still in your possession higher as well, possibly even higher than those you're currently making. For example, if collectors come to prize your modern art much more than your landscapes, raise prices on all past, present and future modern art, with prices for your earlier most formative or significant works (those in the styles that are receiving the most attention) being raised the most.

Offer art in all price ranges. People who like your work but can't afford the expensive stuff should at least have a chance to come away with something. No matter what their budgets, they're still among your biggest fans, your potential future collector base, and the people who have the highest likelihood of standing by you throughout your career.

Getting your art out into the public whenever and wherever you have the opportunity is the best way to maximize your exposure, create goodwill and become known and established in the arts community. The more people who see your art and the more circumstances they see it in, the greater the chances good things will happen in your art career. That includes getting shows, being Online, arts publications, getting representation and last but certainly not least, making sales.

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Online sales of al creations' including pintings, cafts and atifacts is increasing. And with the Smartphone sales increasing significantly high, do not ignore the online option for sales. It not only will improve your Brand recall with customers, but give you better exposure globally too. Make your creation available in as many possible places as you can. Look at the sales of other categories, where we never thought online had any market, but, looking at current trend the offline sales are threatened and have lost sizeable mrketshare to the oline players.

Place your creations with Category focused Online marketplace portal.

We help selling your prized creation, visit Artzyme.com. We enable artisans from urban and rural areas to showcase their creative talents to Art connoisseurs and customers.

- Himjal (founder of Artzyme)

Paintings 'Arts for Your Living Room'

23/02/2016
by Artzyme com
Paintings 'Arts for Your Living Room'

Art Selection for Your Living Room

"A work of Art works because it's true and because it's Real "- Yann Martel

"Art enables us to find ourselves as well as lost at the same time "- Thomas Merton

Art is the ultimate expression of an individual's personality, attitude and state of mind. The walls of his home are mirror image of the real Him/ Her. The moment someone enters the home, the wall art in the house reveals volumes about the house, the family, culture etc., therefore, one needs to be extremely diligent in selection of wall art. Below are some points to consider while selecting the same -

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Contemporary Paintings

  • Select the most important and visible walls in your home. The art that you decide to bring into your house is important to you so give it room to shine by leaving some walls blank. It is not necessary to hang something on every wall. The mantle is a great place for a piece that you love as your eye is drawn to it and it is often one of the first areas noticed in a living room.
  • Mirror the size of the wall: If you have a long horizontal wall hang a long horizontal piece (or collection of pieces) on that wall. If you have a narrow vertical spot, place a piece that is narrow and vertical and that fills the space. By accentuating the height or length of the wall, you make the room feel larger.
  • Fill the wall - Don't be afraid to use the entire wall; many people think they can't handle a big piece of art when they can.

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  • Color is important: Think about the feel of a color before placing it in your room. Light blues and greens are cool, serene colors that are well suited for a room meant for rest and relaxation such as a bedroom. It is nice to greet people in an entry space with warmer tones, welcoming them into the home.
  • Vary the texture of the pieces in your room. If you have a photograph behind glass above your favorite chair, you may want to choose a piece of art on canvas for above your sofa. Variety is good when you hang art in a room!
  • A frame can serve as a bridge between the artwork and the room.
  • When selecting a frame, it is important that it complement the furniture and architectural features of a room. Choose a frame to match the wood floors or if you have gold lamps in your living room, select a golf frame for the art. A frame can be particularly helpful when bringing modern art into a traditional home.

Abstracts

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  • Play with the lighting in the room: After placing the artwork, move your existing lighting around or think about adding new spots to illuminate the piece. A well-lit piece of art will draw visitors into your space.
  • Watch out for glare: When hanging art behind glass, stay away from walls directly across from windows as the light will create glare and the piece will be lost on the wall. Non-reflective museum glass is available at a higher price but worth it if glare is an issue.

Landscapes

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- Himjal (founder of Artzyme)

Logistics Challenges in India

12/01/2016
by Artzyme com
Logistics Challenges in India

Will Logistics be helpful in category of Arts?

Arts site Artzyme banks on Logistics for frill-free deliveries.

Logistics is the backbone of the economy, providing the efficient, cost effective flow of goods on which other commercial sectors depend. The logistics industry in India is evolving rapidly and it is the interplay of infrastructure, technology and new types of service providers that will define whether the industry is able to help its customers reduce their logistics costs and provide effective services.

Despite weak economic sentiments, the logistics & warehousing industry continued to witness growth largely due to growth in retail, e-commerce and manufacturing sectors. The Global Logistics sector is expected to grow at around 10-15% in the period 2013-14. With this forward looking attitude and a promise of growth and improvements, the service oriented logistics industry is all set to expand beyond the horizons in the latter half of this decade, utilizing this fiscal year as its launch pad.Indian logistics market is expected to grow at a CAGR of 12.17% by 2020 driven by the growth in the manufacturing, retail, FMCG and e-commerce sectors (Artzyme.com etc.).

India spends around 14.4% of its GDP on logistics and transportation as compared to less than 8% spent by the other developing countries.

3PL logistics market in India is expected to be worth US$ 301.89 billion by 2020.

NOVONOUS estimates that the warehouse market in India is expected to grow at a CAGR of 10% whereas freight forwarding market is expected to grow at a CAGR of 12% till 2020.

This growth rate is based on the expectation that the new government will soon implement the GST regime and the logistics companies can optimize their operations to reduce cost and increase their margins. With the implementation of GST, the logistics companies, which are currently forced to set up many small warehouses across multiple cities can set up just a few, big warehouses region wise and can follow the hub-and-spoke model for freight movement from the warehouses to the different manufacturing plants, wholesale outlets, retail outlets and the various POS. This growth is also backed by the boom in the e-commerce sector (Artzyme.com etc.) and expansionary policies of the FMCG firms. This has increased the service geography of the logistics firms but they also have to meet the demands of quick delivery and tight service level agreements.

The Indian logistics industry spends around 14% of the GDP on different types of cost incurred in logistics operation. The amount of cost incurred is very high in comparison to the logistics cost incurred by different nations. The logistics firms are moving from a traditional setup to the integration of IT and technology to their operations to reduce the costs incurred as well as to meet the service demands. The industry as a whole has moved from being just service provider to the positon where they provide end to end supply chain solutions to their customers.

The Ten key logistics players in Indian market namely TNT Express, DHL, All Cargo Logistics Ltd., Agarwal Packers and Movers, GATI, DTDC, BlueDart, First Flight, FedEx and Globe Express services.

{Have you visited Bazaar for Original Arts?}

Challenges:-

Poor Infrastructure -
One of the major critical challenges faced by companies today is of insufficient integration of transport networks, information technology (IT), warehousing and distribution facilities.

Trade Regulations -
Regulations exist at a number of different tiers, imposed by national, regional and local authorities. Regulations often differ from city to city, hindering the creation of national networks.

Trained Manpower -
Trained Manpower in both the third party logistics sector and the manufacturing and retailing sectors is very weak at a practical level, i.e., IT, driving and warehouse as well as at a higher strategic level.

Lack of Training Institutions -
The disorganized nature of the logistics sector in India, its perception as a manpower-heavy industry and lack of adequate training institutions has led to a shortfall in skilled management and client service personnel.

Information and Communications Technology -
There are a lack of IT standards and poor systems integration and equipment.

Poor Warehousing and Storage -
Poor facilities and management are to blame for high levels of loss, damage and deterioration of stock, especially in the perishables sector. Part of the problem is insufficient specialist equipment, i.e. proper refrigerated storage and containers, but it is also partly down to lack of training.

Lack of research and development (R&D) of the industry -
Although both the practitioners and the academicians are increasingly aware of the importance of logistics and supply chain, however the field is still under penetrated as far as research is concerned. It is important to prioritize research and development so that various weaknesses in the industry could be identified and improved.

Solutions to overcome challenges:-

Surely some serious thinking and action is happening around for the improvement of the Indian Logistics industry. Arts category should get help from logistics.

Below links state the same

http://www.transreporter.com/index.php?Page=2

http://www.cargotalk.in/pdfs/Cargo%20Jan%2015.pdf

- Himjal (founder Artzyme)

Living out of Passion

11/01/2016
by Artzyme com
Living out of Passion

Do you want to follow your passion for arts?

Jut follow and live your passion the way I did while starting Artzyme.

We believe that each one of us have an inborn talent, talent to sing, draw, paint, cook, write, and the list goes on. Some talents lay hidden with in us the entire life as we chose to ignore them or never get no opportunity, avenue to showcase or even explore the same. Some of us make it a conscious decision to make our talent our livelihood and some of us just a hobby. Then there comes those moments in our lives where we want to give up our existing jobs/ source of income to pursue our talents as we want to excel in our talent too. The question that arises in most of our minds is that do we actually run for our talents or is it the right time to pursue the same.

Below are Some tips or points that will help one take a decision on the same

Ability:- The first and foremost decision to make is my skill, talent really worth or will I will be able to make a living out of it. In Order to succeed as an artist do you have that some level of artistic ability.

That's not to say that you need to be a master painter with a fine art degree. In fact you don't really need any formal qualifications to make a living as an artist. But you do need enough skill to produce consistently high quality work, and to have the confidence in your own work to be able to sell it.

If you don't feel like you're at that level yet, then you may need to get some more training.

Today, there are many online courses, short term courses available in classical drawing and arts, to give your talent the finesse and professional touch that it requires to get you success.

One important thing to note, is that just because you are still learning, that doesn't mean that you can't be earning at the same time. An artist never stops learning. You will never reach a point where you have nothing left to learn, so you don't need to wait until you are an 'expert' before you can make money from your art.

Visit Artzyme for emerging artist.

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So if you have the spark in you to follow your passion, don't get down bogged down by what you don't have, just make that one leap, and path leads to your passion with little amount of hard work and sincere dedication.

Age:- If someone was to ask me does age really matter to change one's profession and that too for a perusal for passion, I would say Yes if your heart so doing fine, and you have no ailments. As new venture that one starts comes with stress, time to dedicate, complete involvement, and a bigggg RISK... And for that you may want to start young, like in late 30's or early 40's.. As after this one may not be as agile to handle physical as well as mental stress.

Finances:- How healthy is your bank balance ? Do you have enough bank balance to make it through without any income for the next one year? Is your project self funded? Or financed ? Do you have enough assets to cover up for your liabilities? These questions and many more need to be analysed and answered before taking the Biggg Leap. One must have a consult a good financial analyst to making good conclusions and deductions and finally arrive at a decision.

"Creativity isn't some rare gift to be enjoyed by lucky few...its part of human thinking behaviour" - Tom and David Kelly of Creative Confidence.

- Himjal (founder Artzyme)

The Nudes arrive at the DAG, Manhattan

11/01/2016
by Artzyme com
The Nudes arrive at the DAG, Manhattan

An link of article on Artzyme blog giving details of Nudes arrive at the Delhi Art Gallery, Manhattan.


http://www.lassiwithlavina.com/features/art/the-nu...

- Himjal (founder Artzyme)

Information Technology and Arts - Pay Back Time!

09/01/2016
by Artzyme com
Information Technology and Arts - Pay Back Time!

Information Technology and Arts!

Just today morning a friend of mine asked me as to what do I think about the evolution of IT in Arts (Paintings). I thought for a while on this interesting topic and here are my two cents, found them interesting .. Therefore started writing

To me Information Technology is the birth child of the artistic side of the brains of a Software/ Hardware engineer. The entire IT domain thrives on the creative thinking of an engineer and support staff. Be it complex software to Gaming Program, laser shows...just think about it would it ever involve if there was no creativity or element of art to it. There are many visual art, graphics, softwares that we use in our day to day lives without even realising the creativity used behind them. IT would not have reached our houses if these artists did not perceive and then create end to end solutions.

To me now it's just a pay back time of IT to the actual artists like painters, art creators,decorators who are artists by profession and have a formal education and skill in physical artistic creations. These creators have started to use technology to create better, through various visual arts software. Artists just think of an idea and use technology to give it a final outcome. Eg. a designer designing marriage invitation cards, thinks of the design he wants on the cards, the fonts he wants write up, the colour scheme, the layout and the entire pattern. He visualises the same and uses technology to transform his thoughts in to physical form, and then uses the same technology to produce more copies of his production (hi -end printers). It has made life of a creator, developer so easy that he doesn't need to manually sit and try various permutations and combinations, just a few clicks on the keypad, and he gets exactly what he wants to create.

Visit Artzyme.

Artists are using IT to showcase their work, creation to the entire world through Paintings, where people virtually is it these artistic exhibitions, like the work of the artist, give their inputs through comments section and what more even buy them instantly through hi-end securitised payment gateways. It's so simple, no logistics , transportation involved until the last phase of shipment, which saves artists all his effort and time, and he is creating more while the exhibition is ON. All it required an Artists to do was click his work through high end digital camera and post his work online.

http://www.dailymail.co.uk/femail/article-3075406/...

Artists have come out of their nutshell of traditional way of selling only through retail shops, or through physical exhibitions. They are now moving one step ahead, like the entire world is moving, and have started selling their creations online, through various portals, like Artzyme, dedicated India's Fast growing Arts Marketplace. Again following a very simple process of clicking their work, pricing the same and listing it on the portal. Buyers window shop for their needs and if they like it they make advance payments and the seller just has to ship the products to buyers across the globe, giving him an open international market exposure. All he has to do is ship the products.What's more the payment reaches the artists sitting at home, saving him all the time and energy, and there by allowing him to focus on Creating More, and learning more, as today there is no dirth of avenues to showcase your talent.

Technology has also enabled physically challenged artists like challenged with ability to see, disability of hands, create and bring out the hidden and unexplored talent in them. There are many softwares available today which helps a blind feel, recognise colours through touch of the button, and sensory motions, he exactly knows which colour to use and where and there by creates master pieces which leave many of us in a state if Aww...

 

And all this is possible by the new and better developments through the creative minds of our IT artists, who are working day in and day out to create what ART needs and uses. So to me Art Creates Art!

- By Himjal (Founder Artzyme - Creative Bazaar to enhance you Home/ Office with Paintings, Handicrafts and Home Decor).